In Aproductions we have had the opportunity to produce the new Tesoro Publico spot, which was made by one of our best directors, Eugenio Recuenco.
The campaign, called “Big, small” and was designed by Darwin Social Noise, using the audiovisual technique collage, to deepen the individual-collective duality/mine of all.
Making Of Tesoro Publico spot:
We have the collaboration of the talented Director of Photography, Kiko de la Rica. We used 6 different locations in 3 autonomous communities (Comunidad de Madrid, Castilla la Mancha and Comunidad Valenciana) where we highlight the use of the underwater camera, drone and the use of Chroma Key in real time.